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The Boyer Brothers started their candy business in their motherís kitchen in order to supplement the family income during the Depression (not 2009, but in 1930). With brother Bill making the candy, Mom and sister doing the wrapping, and brother Bob going door to door selling the candy, they began what would prove to be a very successful business venture. The brothers originally were unable to get the marshmallow to stiffen. Emily suggested using cupcake papers and what do you know, the Mallo Cup became the first cup candy in America. As years passed and demand increased, Mom's kitchen became overrun with candy supplies so the brothers moved the operation in 1936. There they expanded their line to include hand-decorated, chocolate-molded animals and evenutally the much-loved Mallo Cup.