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Dubble Bubble

Dubble Bubble was created in 1928 by Fleer Candy Company accountant Walter Diemer who claims he stumbled upon the Dubble Bubble recipe by accident. The gum featured comic strip featuring brothers Dub and Bub (replaced in 1950 by Pud). Dubble Bubble grew in popularity, and was even distributed as part of military rations during World War II. Dubble Bubble was also part of the first-ever gum five-pack in 1957.